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Hair Cosmiatry


Cosmiatry  

 

The hair can lose its healthful aspect for many reasons. In order to simplify, we are going to limit it to two causes: internal causes, such as nutritional alterations, genetic manifestations, hormonal irregularities and inflammations in the scalp (read more - link for masculine hair loss and female hair loss), or external causes, that we will approach here in this topic.

The hair that we see and touch is basically a wire consisted of queratine protein, formed for lamelars layers (scales) superposed and with a central core (channel). The living part is inside the scalp. The external part, the hair pole, is what we call hair. It can suffer aggressions on daily basis, from the sun, the sea water, the swimming pools chemistry, wind, pollution, air conditioning, variations on air humidity, etc.

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But the biggest aggressions are caused by ourselves, when combing the hair, when we pass the hands through the hair with creams or even sweat, also products to better comb it and finally when carrying through chemical handlings, as colorations, relaxations, or all of the above combined. It’s no surprise that the hair suffers with all that, and the longer it is, the slower the growth and thinner it will get, increasing the damage.


 
Cosmiatry


Cleanness

There are many types of shampoos. The professional line presents a diversity of options, with specific actions. Firstly, we have wide-ranging cleanness degrees. The profound cleanness ones have alkaline formula and they must obligatorily, be neutralized right after so "to close the hair scales”. the disentangling shampoos have a more acid formula, making the hair brighter; some shampoos are specific for fine hair, dry or chemically treated; others increase the coloration effect; There are also, some products specifically developed for problems in the scalp, as irritations, seborrheic dermatitis (dandruff), sensible, dry or oily skin; finally, the activators of clusters and the ones that promote temporary relaxation, improving the frizz aspect of the hair. The kids shampoos, that do not make the eyes hurt are delicate, but, for example, they are not good to disentangle the hair, nor to treat dry hair, because they present pH neutral and low power of hydration, while the indicated ones for the normal hair possess have taken acidity. As the hair is generally safe near the root and gradually damaged the closer to the tip, combined treatments can be necessary

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Cleanness


Rinsing: The purpose of rinse creams is committing the hydro-lipid mantle (lubricating layer) that naturally recovers the hair, and that can have been removed for shampoo. This mantle protects and lubricates, keeping the natural flexibility and elasticity. As a rule, the conditioner is for hair use only; it shouldn’t be applied to the scalp. It must be light or moderately acid, for a moderate untangling effect. There are "hydrant" rinses for dry hair, "restructurings" for porous hair and "formularizations matched" for all kinds of hair. The hair masks are for weekly use and, therefore, are more powerful.

However, they need an additional source of heat and humidity so it can enhance the penetration in the hair. We have fast action rinses, excellent for men and practical people and others for scalp with irritations. When rinsing the hair, the ideal is to completely remove the rinse, giving attention to the scalp (residues can cause dandruff). We recommend rinsing with cold water, so that the hydrolipidic mantle is not removed. When a deep hydration is made by a specialist there is a sequence: The cuticle must be opened and a deep cleanness must be made, removing all the remains. Later, come an intense hydration and, finally, the finishing to restore the normal acidity and to close the cuticle. A very hydrant rinse used in a fine hair can leave it heavy, with a dirty aspect. The same happens with a light conditioner, of daily use, that is going to be insufficient in a much damaged hair. Using a good product is not everything; it has got to be adjusted to your kind of hair. A specialist will be able to guide you to choose the right one for you.

Rinsing




Finalizing products

Finalizing products

Right after the shower, it is easy to comb the hair. But this hairdo can last little. Soon as it’s dry, the hair can be up, frizzed, dry, curly, without volume, or only disarranged. So it does not happen, there are finalizing products exist. It has diverse types. Some examples:

• Leave-in
- Hydrating- They help rinsing the dry hair, without giving that heavy or oily aspect;
- Relaxing - They are a anti-frizz line (they prevent the “electrified” aspect) relaxing the curls temporarily leaving the hair most docile and easier to comb;
- Curl Activators - They are the opposite, generally used when a little curl hair is wanted or in crisped hair without defined curls.

Leave-in


Fixers – It is the new version of the famous hair spray. There are some types that goes from the soft fixing till "hair freezing". It can have a bigger brightness; the wax version, others with anti-frizz effect, that keeps the straightening longer, repelling humidity.

Fixers


Modelers - keep the hairdo, sometimes hydrating and with thermal-hold effect, to be used before the straightening or in structured hairdos, as babyliss. The main function is to keep the hairdo, but with an aspect of movement and flexibility. There are modelers that magnify the volume of the hair, and are indicated for fine hair.

Modelers


Waxes – For a more “dramatic” hairdo, modern and well structured nothing discrete. The waxes in spray are more discrete, fixing well. They are indicated for short and sportive hair types. They are more difficult to remove when washing.

Waxes


Protectors
- Sun - protect the hair from sun exposure, as well as for salt and wind. It’s indicated for drawn out exposure or hair with chemistry.
- Thermal - They protect the hair from the heat and must be used before straightening, thermal plate or hairdos that use intense heat. Although they protect, they do not prevent fully from damages.

Protectors


Localization

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ZIP: 04507-020   São Paulo - SP - Brasil

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